A startup hoping to transform the $13 trillion market for US treasuries has hired a stock exchange veteran to help it get there.

William O'Brien, who ran stock-trading platform Direct Edge Holdings from 2007 to 2014, will join bond-trading platform Direct Match as executive chairman, the New York company is expected to announce as soon as April 6.

Former Direct Edge CEO to join bond upstart

William O’Brien has been named as executive chairman of bond-trading platform Direct Match

Aaron Lucchetti, The Wall Street Journal

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